Resources to prospect better
Guides and comparisons for prospecting B2B businesses and preparing each contact.
B2B cold email: a practical guide and the legal side (2026)
What B2B cold email is, why the law may restrict it even for business recipients (Spain as an example), how to write an email people read and what to measure.
How to generate B2B leads as a freelancer (2026)
Channels for freelancers to win B2B clients without relying only on referrals or platforms: phone, LinkedIn, events, content and email, with their pros and cons.
How to improve your sales email reply rate: 7 factors
The seven factors that most affect whether a sales email gets a reply: subject line, opening line, length, personalisation, timing, follow-up and domain reputation.
Cold email outreach, step by step (2026)
A step-by-step guide to B2B email outreach: check the legal basis, define your ideal customer, build the list, write the email, follow up and protect your domain.
Cold email software compared (2026): what each tool is for
Instantly, Smartlead, lemlist, Apollo and OpenSells compared from their official websites: what each tool does, which use case it fits and its main limit. Checked September 2026.
Hunter.io alternatives (2026): a sourced comparison
Snov.io, Apollo, Kaspr and OpenSells as Hunter.io alternatives, described from their official documentation: what each does, which case it fits and its limits.
B2B lead generation: a practical guide (2026)
What B2B lead generation is, inbound vs outbound, the main channels with their trade-offs and how to build a simple, measurable system without a big budget.
Cold email reply rates: how to measure them properly (measurement guide)
How to measure the reply rate of your sales emails: what to count, what sample and time window you need, how to compare and the limits of the measurement. No invented benchmarks.